KLM introduces new breakfast options
KLM Royal Dutch Airlines has introduced a new breakfast menu on its intercontinental routes.
With the commencement of its winter schedule on October 28th KLM Royal Dutch Airlines introduced a new range of breakfast options for its economy class passengers on intercontinental routes.
The airline added two new offerings to its menu and claimed that the choices were influenced by university research into passengers' interests and emotions.
Flights longer than eight hours will offer a 'morning tapas' option, which includes a selection of hot and cold snacks that has been designed to provide a mix of familiar and unusual dishes.
International flights lasting less than eight hours will include a breakfast served shortly before landing, which will reportedly help reset the body clock and deliver rehydrating effects.
Peiter Desmet of the Delft University of Technology, who led the research into the dietary needs of air passengers, said: "Drawing from recent scientific insight into the perceptive aspects of the relationship between people and products, KLM has succeeded in developing a breakfast concept directed at nurturing the emotional interests of its passengers."
KLM said that the new breakfast options are also in line with its policy of corporate social responsibility as they utilise new, lightweight materials.
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