Research
Reports
Original research into the attitudes, behaviours, and priorities of UK travellers : from sustainability to disruption, and everything in between.
Published Reports
8 reportsThe state of UK travel
in 2026
Dec 2025 · Qualitative study
How British travellers are flying more frequently, spending more, and changing how they get to the airport.
Lost in transition
June 2026 · 500 UK adult travellers
How post-Brexit travel has changed UK holiday plans
Paying for Peace of Mind
June 2026, 500 respondents
How anxiety prompts parents to pay for reserved seating
Where Women Feel Safe
Feb 2026, 1000 respondents
The "female safety tax" - how women adapt their behaviour overseas to stay safe
What Disrupts Our Holidays?
2022 - 2026 · 10,000 UK travellers in 10 waves
What disruptions UK holidaymakers think might cause them to change their plans
The Sustainable
Travel Shift
January 2026 · 500 UK adult travellers
How UK travellers' attitudes to sustainability in travel are changing : and what they want from providers at every stage of the journey.
Holiday
Hassles
Q2 2026 · 385 UK adult travellers
What spoils a holiday, how badly it matters, and what holidaymakers can do to protect themselves.
The Airport Spending
Trap
2020-2026 · 4 waves · 4,500 UK travellers
Unplanned airport spending often costs more than a pre-booked lounge