Virgin encourages online check in

[30th June 2008]

Airline Virgin Atlantic will offer passengers an incentive to check in online during the busy summer holiday period at Heathrow, Gatwick and Manchester airports.

Between 1 July and 31 August passengers travelling from these airports who check in online will receive £10 off a purchase of two or more fragrances from the VScents for Her and VScents for Him ranges in Virgin Atlantic's onboard Retail Therapy Duty Free shops.

Passengers flying from Heathrow and Gatwick airports will also receive vouchers and discounts to spend at selected duty free shops in the departure areas of Heathrow Terminal 3 and the South Terminal at Gatwick.

“We hope that this promotion will encourage passengers to check in online before their trip as it means that on arrival at the airport they simply hand over their luggage at the ‘Bag Drop’ desk and go straight through security, making the whole process much quicker and stress free for them," says Virgin Atlantic sales & marketing director, Paul Dickinson.

“Online check in is currently used by nearly a quarter of our passengers - we predict that this number will continue to increase over the coming months,” Dickinson adds.

Virgin Atlantic passengers who check in online over the busy summer holiday period between 1st July and 31st August will receive vouchers to print off and take to the airport in their check in confirmation email.

The airline doubtless hopes it will do its bit to minimise airport queues this summer.

Written by: Nick Purdom

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